Alternative Channels / Food Drug Mass
CLA is working to push pet products to channels outside Pet Specialty, including Food, Drug, Mass, Sporting Goods, Club, and Dollar.
CLA is committed to facilitating non-food pet solutions to differentiate non-pet specialty retailers from their competitors. We here at CLA are dedicated to successfully representing pet product manufacturers within and without the pet specialty industry to effectively bring to market products and services to distribution and retail customers.
CLA has established strong relationships with key brands in the pet industry for over 27 years. Our experience, coupled with robust data analytics, gives us the ability to place the right products into the appropriate channels. We understand the variables that dictate product options and placement in order to maximize exposure by providing hands-on management and customized services.